International Journal of Applied Arts Studies (IJAPAS) <table> <tbody> <tr> <td width="40%"> <table style="height: 662px;" width="425"> <tbody> <tr> <td><span style="font-size: 20pt;">Description</span><hr align="left" width="300"></td> </tr> <tr> <td style="text-align: justify;"> <p>The International Journal of Applied Arts Studies (IJAPAS) is an open access and peer reviewed multi-disciplinary quarterly journal which publishes <em>free of charge</em> original scholarly research papers on the fundamental research in all branches of theory and practice of art, providing rapid disclosure of the key elements of a study, publishing preliminary, experimental and theoretical results on the history of art, cloth designing, restoration, painting, graphic, architecture and urban design.</p> <p>The IJAPAS is under the evaluation process of the Committee on Publication Ethics (COPE).&nbsp;All submitted&nbsp;manuscripts are checked for plagiarism through a trustworthy software named&nbsp;iThenticate&nbsp;to assure the&nbsp;submitted article originality and then peer-reviewed by the international reviewers.</p> <p><strong>Indexing</strong></p> <p>IJAPAS has been indexed in the <a href="">Citefactor</a>, <a href=";hl=en">Google Scholar</a>, <a href="">DRJI</a> (Directory of Research Journal Indexing),&nbsp;<a href="">ESJI</a>, J-Gate,&nbsp;<a href="">Copernicus</a>,&nbsp;<a href="" target="_blank" rel="noopener">Magiran</a>, <a href="">Noormags</a>, <a href="">Civilica</a> and <a href=";DC=5860" target="_blank" rel="noopener">RICeST</a>.</p> <p>Print ISSN:&nbsp;<strong>2588-4506</strong></p> <p>Online ISSN:&nbsp;<strong>2588-4670</strong></p> </td> </tr> </tbody> </table> <table style="height: 327px;" width="448"> <tbody> <tr> <td><span style="font-size: 20pt;">Audience</span><hr align="left" width="300"></td> </tr> <tr> <td style="text-align: justify;"> <p>The IJAPAS hopes for researchers, graduate students, professionals and others would make use of this journal publication for the development of innovation in applied arts. The manuscripts should not have been previously published nor be currently under consideration for publication elsewhere. The IJAPAS manuscript submission process is fully electronic, to ensure the rapid publication of results. Manuscripts should be submitted via our secure web site. Manuscripts submitted by hardcopy mail or by e-mail will not be processed.</p> </td> </tr> </tbody> </table> <table> <tbody> <tr> <td><span style="font-size: 20pt;">Editor-in-Chief</span><hr align="left" width="300"></td> </tr> <tr> <td style="text-align: justify;"> <p><strong>Dr. Abolfazl Davodi Roknabadi</strong></p> </td> </tr> </tbody> </table> Professor,<br>Faculty of Arts and Architecture,<br>Islamic Azad University,Yazd Branch,<br>Safayieh, Shohadaye Gomnam Blvd.,<br>Yazd, Iran<br>Email:</td> <td width="10%">&nbsp;</td> <td valign="top" width="40%"> <table> <tbody> <tr> <td><span style="font-size: 20pt;">Scope</span><hr align="left" width="300"></td> </tr> <tr> <td style="text-align: justify;"> <p><strong>Topics suitable for IJAPAS include but are not limited to:</strong></p> </td> </tr> <tr> <td> <ul> <li class="show" style="text-align: justify;">Artworks, Performances and installations</li> </ul> </td> </tr> <tr> <td> <ul> <li class="show" style="text-align: justify;">Urban design and architecture, architectural conservation and restoration of historical structures</li> </ul> </td> </tr> <tr> <td> <ul> <li class="show" style="text-align: justify;">Fabrics, new methods for cloth fabrications and cloth design</li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Innovative media arts concepts and projects</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Painting and graphical arts</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Digital arts</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Digital design</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Innovative Web, Web3D, and multimedia studies and applications</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Social issues and concepts</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Imaginary and creative concepts and applications</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Visual arts: ceramics, drawing, painting, sculpture</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Performing arts: music, theater, film, photography </span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Industrial design</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Fashion design</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Art history</span></li> </ul> </td> </tr> <tr> <td> <ul> <li class="show"><span style="text-align: justify;">Aesthetics and semantics</span></li> </ul> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <div><span style="text-align: justify;">&nbsp;</span></div> Islamic Azad University, Yazd Branch en-US International Journal of Applied Arts Studies (IJAPAS) 2588-4506 Evaluation of the Components of Design Style in the Fa├žade of Residential Buildings in Tehran <p>A specific social group causes complex differences in the way of looking at environmental transmitters, and this has made understanding the beauty, meanings and interpretations of signs dependent on their way of looking. Effective factors are effective in shaping urban facades, which have a direct impact on the designers, employers and residents of these buildings. This research has been carried out with the aim of extracting and measuring the effectiveness of the effective components in the beauty of buildings in Tehran. This research has a combined qualitative and quantitative approach, which first extracts the effective components in the design of facades from the theoretical literature, then begins to reduce the data in the ATLASTI software to refine the variable, for this purpose, a semi-structured interview was conducted with 28 expert panelists. It takes place after extracting coding, it enters the stage of axial coding. The results obtained in the qualitative phase are compiled in the form of a questionnaire and randomly distributed among three groups of employers, designers and experts for the intensity of the effect. The comparative results between these three groups were obtained with inferential statistics in JMP software. In the end, for the degree of correlation between the responses and the semantic differentiation of these groups, a graphical correlation is taken in the ORIGINPRO software. The results show that in the group of employers, the components of the type of materials, non-use of unusual and unfamiliar forms, age, objective image of the facade value of (1.000), the highest factor share is related to the component of using washable materials with the value of (0.254). In the group of designers, the component of not using unusual and unfamiliar forms, age, flexibility in execution, symmetry and rhythm with a value of (1.000) and the least related to gender with a value of (0.355) in the group of residents, the component of age, communication and proximity with value (1.000) and religion is the least related with the value (0.381).</p> Hedieh Adeli Behrouz Mansouri Reza Afhami ##submission.copyrightStatement## 2023-03-03 2023-03-03 7 4 7 30 Screening the Components of the Sense of Place in the Residential Complex of Tehran <p>In today's world, due to the increase in the use of technology and the quantification of criteria, disorders and meaningful gaps in social life, it is very important to pay attention to the quality of space and try to create a space that creates a sense of place. The existing residential complexes in big cities lack the spirit and sense of place and have become a shelter for life, which lack a sense of place in terms of perception and attention to the place and have not been able to communicate with their spatial users, this research aims to Identifying the importance of the effect of each component of the sense of place in the residential complexes of Tehran. The research method is of a descriptive-analytical and screening type, for this purpose, the dominant components in the sense of place were extracted through document analysis and library studies from articles and books, and then a questionnaire was used to examine the contribution of each component from the residents' point of view and screening. It was done in the sense of location of the residential complex of Tehran and fuzzy Delphi technique and MATLAB software were used to achieve this. The results indicate that in urban furniture, lighting with a value of 0.77 and membership degree H is the highest and trash cans with a value of 0.21 and membership degree VL is the lowest and can be removed. In the solid elements of the spaces, the elements with the value of 0.89 and the membership degree of VH are the highest. In natural spaces, the water feature is 0.85 and membership degree is VH. In the walls, panels with a value of 0.87 and membership degree of VH and doors with a value of 0.37 and membership degree of L are the lowest. In terms of landscape, the natural landscape with a value of 0.88 and the membership degree of VH and the skyline with a value of 0.21 and the membership degree of VL are the lowest. From urban furniture, trash cans are from the VL category, from the floor, the slope of the ground is from the L category, and from the natural space, the tree is from the L category, and from the windows, the doors are from the L category, and visual platforms are from the VL category, and from the perspective of depth of vision and weak points They belong to the L category and the sky line belongs to the VL category, and the quality of the color space belongs to the L category and they can be removed.</p> Hamid Rahimi Mehraban Mehrnoush Ghodsi Mahnaz Mahmoodi ##submission.copyrightStatement## 2023-03-03 2023-03-03 7 4 31 50 Investigation Nature-Inspired Strategies Attendance in Iranian Architectural Works during the Second Pahlavi Era <p>The study of architectural principles in different periods shows that nature has always played a significant role in architectural styles and human life. It is also possible to find a deep relationship between the salient features of society in the formation of architectural identity in the context of nature. Therefore, finding and investigating the relationship between architecture and nature's presence over time and how to use nature-inspired design strategies in architecture indicates the need for this research. This study aimed to study nature's attendance in some landmark works of the second Pahlavi era, to identify different approaches to looking at nature, its use, and the reasons for its emergence. The research was carried out with qualitative methods in two main sections: Step 1: Theoretical analysis to identify and classify the sociopolitical developments during the second Pahlavi Era, the key elements of natural strategies, and nature strategies attendance in architecture. Step 2: Use logical reasoning and a case study to determine the attendance of nature strategies, architectural layers, and systems, and the new discourses in the second Pahlavi Era. The studied superior architectural works have been selected based on the possibility of access to the necessary documents for data analysis. After presenting the research methodology, it develops the theoretical foundations of the research and then investigates the concept of nature and how it is present in the architecture of the second Pahlavi period. In the second Pahlavi period, the spread of modernism, political and structural changes in government, and the changing needs of society paved the way for explaining new discourses. These discourses are manifested in the form of traditionalism, historicism, and modernism. In this period, the manifestation of nature has been witnessed in different forms in architecture, which means that in 1941, the secondary appearance and especially the abstractive appearance was considered. But over time and in the years 1943 to 1952, the attention of architects has been drawn to the original appearance of nature, and the use of natural elements in a pristine form. This special attention to the primary appearance of nature continued until 1970. In the years 1970 to 1979, we see nature's secondary appearance becoming more prominent in architectural works.</p> Niloufar Zounemat Kermani Farah Habib Azadeh Shahcheraghi ##submission.copyrightStatement## 2023-03-03 2023-03-03 7 4 51 64 Deigning Cultural and Entertainment Complex with an Emphasis on Sustainability (Case Study: Yazd, Iran) <p>Today in society we see problems related to young people and being away from their families. The residents of this city are always dissatisfied with the lack of comprehensive entertainment and cultural places. Increasing entertainment for young people, families and immigrants is one of the requirements of Yazd city. Also, every year we witness the warming of the earth, the reduction of non-renewable resources, the damage of the ozone layer and the influence of alien architecture. In this research, the design conditions of a cultural and recreational complex in a hot and dry region were studied with a sustainable architecture approach. The principles of sustainable architecture and the principles of a happy recreational place were investigated according to the climate of Yazd city. The purpose of this research is to increase people's vitality and entertainment, revive culture and preserve the authenticity and identity of the global city of Yazd, promote and encourage local architecture and pay attention to sustainable architecture that reduces environmental problems. For this purpose, the necessary solutions are provided by stating the relevant definitions, analyzing similar experiences, examining 4 domestic and foreign case examples, as well as knowing the climate and introducing the city of Yazd. According to the researches and library studies done, the results show that, with the help of the renewable energy potential of Yazd city, local materials, bright color and high heat capacity, ventilation and natural light, water purification. And its reuse, the creation of recreational places with a sustainable architectural approach resulting to a healthy communities, strengthening the family foundation, reducing depression and medical services, reducing justice services, crime, and also increasing the speed of construction, reducing construction costs and sustainability. </p> Atefeh Fathi Ali Boloor ##submission.copyrightStatement## 2023-03-03 2023-03-03 7 4 65 86 Investigating the Impact of Video Mapping on Environmental Graphics and Audience Attraction: A Case Study of Successful Executive Video Mapping in Iran <p>The use of advanced technologies of "holography" and "videoamping" in Theater and performing arts directors and designers have been interested in holography and video-amping technologies for the past decade, and it is expected that these technologies will be used more widely in theater and other live arts in the coming years. Theater and technology are complementary in most advanced countries today. While it is clear that theater and technology must be synchronized, a brief comparison shows how behind we are in this area from a global perspective and the contemporary art scene. The present study seeks to examine how video mapping impacts graphics, identify the relationship between video mapping and environmental graphics, examine the role of environmental graphics in attracting viewers, and examine the aesthetics of digital art. Section two is concerned with the research background, and section three examines research methods. Section four discusses the urban principles and regulations and billboards in the environmental advertisement. Eventually, section five is concerned with the summarization and presentation of the conclusion.</p> Fatemeh Bakhshi Abolfazl Davodiroknabadi ##submission.copyrightStatement## 2023-03-03 2023-03-03 7 4 87 94 Studying the Role of Mask in Art and Culture <p>Mask is one of the objects that date back to ancient times. Masks can have a magical or religious function. They may appear in "Tasharof" ritual or as makeup in a theatrical form or used to change a person's appearance in a ritual ceremony. The use of masks as a cover is seen in the native and old cultures of different countries. Considering the diversity and spread of masks all over the world, masks can be considered a cultural message that is mixed with local and regional art. In this article, it is concluded that mask in Iran represents the aspects of display and display, and in art, it represents an artistic tool by which the artist dissolves into another character.</p> Hoda Ahmadi ##submission.copyrightStatement## 2023-03-03 2023-03-03 7 4 95 104